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Marketing Your eZineCopyright 2004 Dirk WagnerThe internet marketing “Guru's” have been saying for years that the “money is in the list”. In other words, having thousand's of subscribers to your ezine or newsletter increases your chances of potential sales. It is pretty hard to dispute that quote but how do you go about getting those thousand's of subscribers to sign up for your ezine? I use three primary ways to get interested subscribers to sign up for my ezine. Purchased leads and subscription services, ezine directories and article writing. Purchased Leads/Subscription Services Purchased leads and subscription services work with you to get subscribers to sign up for your ezine. You agree to purchase x amount of subscribers per month from a subscription service for a fee and they will advertise your ezine for you until they have filled the amount of subscribers you have purchased. Most companies will always give you more than the amount you purchased due to bad email addresses, removals, and undelivered emails. Subscription services are ideal for anyone that is first starting out as a way to get quite a few subscribers in a relatively short amount of time. You will also have a choice of single opt-in or double-in subscribers. Double opt-in subscribers actually have to reply to an email to validate that they are interested in your ezine, where single opt-in will get your ezine automatically. There are many subscription services to choose from and I advise trying different ones because every list is different. EZine Directories Ezine directories are websites that will allow you to submit your ezine to their website. There are free and paid directories. You submit your url for your ezine and a short ad about your ezine and that is it. Here are few examples of some ezine directories I use. http://www.bestezines.com http://www.ezineadvertising.com/ http://www.ezine-dir.com/ http://www.ezinelocater.com/ http://www.ezine-marketing.com/ http://www.ezinesearch.com http://www.ezine-swap.com/ http://www.ezine-universe.com/ http://www.ezinepublisher.org/ You may also do a search at http://www.google.com for more ezine directories. Writing Articles Writing articles is a great way of promoting your ezine, website, or products. Simply write a short article of 500-1000 words on the subject of your choice, preferably about your home business and submit them to article directories. At the end of each article you get to use a author resource box to tell the reader about yourself. This is where you promote your ezine, website or product. Use four to six lines to give your name and details. Then submit your article to article directories that are always looking for quality content. Here are some of the article directories I use. http://www.authorconnection.com/ http://www.addme.com/nlsubmit.htm http://www.allnetarticles.com/ http://www.articlecentral.com/ http://www.articlecity.com/ http://www.articles911.com/ http://www.bestparentingresources.com/Article.html http://www.boconline.com/sub-art.htm http://www.business-dynamics.com/resource_library/index.html http://www.businesstoolchest.com/articles/submit.shtml http://www.bytesworth.com/articles/ http://cerebuswebmaster.com/onsite/articles.html http://www.certificate.net/wwio/ideas.shtml http://www.clickforcontent.com/ http://www.connectionteam.com/ http://www.digital-women.com/submitarticle.htm Tools There are some tools you will need in order to deliver your ezine to your subscribers. A good autoresponder is a must if you hope to have thousands of subscribers to your ezine. Autoresponders house your ezine and subscribers on one system and automatically send your ezine to your subscribers. The autoresponder takes care of when to send the subscriber the next addition of your ezine based on the intervals you set. Another good tool to use is a pop-up or pop-over ad on your website for those that are visiting your website. The pop-up/over ad will capture the prospects name and email address and send it directly to your autoreponder. Once you have them in your autoresponder you start to develop a trust relationship with your subscribers, this is important because once your subscriber feels like they can trust you they are more likely to buy what you are selling. Good luck with your ezine marketing! About the author: Dirk Wagner is CEO and owner of http://team4success.bizand the free, easy to install ##1 home business toolbar with automated updates.A website dedicated to helping the home-based business entrepreneur start and succeed with there very own home-based business by publishing his free online course for successful Home Business. Circulated by Article Emporium Why Writing Articles Is Much Better Than Search Engine Optimization. This article is dedicated to those who are afraid to challenge themselves and go out on the edge and prove that if they can do it so can I. While, no one manual can teach anyone affiliate marketing or how to market a business successfully online, there is one method that c... Being Creative is Essential for Online Success Do you have a strategy that ensures your online business stands out from the crowd? If your answer to the above is NO then you need to address this issue, because if you don't, it is unlikely that your online presence will even be noticed. With th... Intangible Benefits Can Add Up for Those Who Work from Home Copyright 2004 Mal Keenan Working from home offers benefits that just aren't available to anyone else. Whether monetary or lifestyle, these benefits can far outweigh those found at a job as an employee. Whether you work at home already, are thinking about it, or your life ci... 3 Sources of Content All Affiliates Should Use... As an affiliate, it's critical that you have a website. "Having" a website is not always the hardest part - the hardest part is that your website needs to get traffic! So, how do you get traffic? There is absolutely no question that the best form of traffic is search engin... The 10 Most Amazing Ways To Jump Start Your Sales Copyright 2004 Frank Bauer Anybody that want's to earn a living online needs to sell something. Either your own product or service or somebody else's as an affiliate. In either case at some point you will need to find a way to jump start your sales to be able to li... Web Coach Tip: What you should know about DIY web sites. Copyright 2005 Donna Payne Recently, a friend asked "What's the deal with those DIY companies that advertise "How to get a website with everything your business needs for under $20 bucks a month?". "How can they do that?" she said. "First impressions are very deceivi... Before You Think That Next Thought! Copyright 2004 Harald Anderson Every thought we think is creating our future. - Louise L. Hay Researchers have discovered that the average person thinks anywhere between 50,000 to 70,000 thoughts per day. Since the majority of us spend anywhere from 16-18... Building an Online Business You don?t realize it but in the next few minutes you are going to learn how to build an online business. If you?re like me you have probably found building an online business can be confusing and frustrating. Here?s a fact for you, any woman, man or child can build an online busine... Four Sure-Fire Ways to Generate Targeted Traffic to Your Website Four Sure-Fire Ways to Generate Targeted Traffic to Your Website (c)2005 Chris Coffman You've probably heard hundreds of different ideas on increasing your website's traffic. Unfortunately, many of these ideas such as traffic exchanges are completely useles... Marketing Your eZine Copyright 2004 Dirk Wagner The internet marketing “Guru's” have been saying for years that the “money is in the list”. In other words, having thousand's of subscribers to your ezine or newsletter increases your chances of potential sales. It is pretty hard to dispute tha... Don't Mistake Activity For Achievement Copyright 2004 Jeff Schuman I remember watching an NBA Basketball Game on t.v one night. The Miami Heat were playing the New Orleans Hornets. Miami was all over them yet when you looked at the score New Orleans kept pulling ahead. Bill Walton made the co... Online Product Launches: Target Your Four Audience Types Copyright 2005 Digital Media Works, Inc. Introduction Online product launches have lots of moving parts. Many different departments have a hand in getting to the finish line with a winning product. If you are managing this type of launch, there are a variety of ways to ... Capturing Leads on Free Traffic Exchanges Copyright 2005 Cobrasurf.com There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages, Autoresponder follow up systems, and Ad tracking URLs. The lead capture page can be hosted anywhere but it needs to h... Reselling - Money On The Side Copyright 2005 Anthony Vita The other night I had dinner with a friend who mentioned knowing quite a few people needing websites for their local businesses. Despite being a software engineer, my friend is not a web designer nor does he know enough about servers to actually h... A Hard Lesson Learned.... Are you like me? I like to handle things on my own so I don't even THINK about incorporating help with anything I am working on ... especially my business as a whole. Well, I learned something new recently. It was a HORRIBLE experience that actually turned out for the bett...
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