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Capturing Leads on Free Traffic ExchangesCopyright 2005 Cobrasurf.comThere are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages, Autoresponder follow up systems, and Ad tracking URLs. The lead capture page can be hosted anywhere but it needs to have at least one thing on it to be effective... a way to capture a person's email address. Why waste your traffic exchange credits sending user's to your sales page where they only have 15 seconds to decide whether they are interested in your product or service? It is too easy just to let your website rotate to the next causing you to lose a potential prospect. If you set up an incentive-laden lead capture web page (by incentive I mean a contest or freebie for providing their email address) that has a short tag line about your product or service combined with a 2 line form consisting of name and email address you have a simple yet incredibly powerful marketing tool. In fact what would stop you from advertising 5 or 10 different lead capture pages on several traffic exchanges for each product or service you are promoting? Ok, so you have a person's email address and name. What now? Let me explain the purspose of an Autoresponder before I do that. An Autoresponder is a script that sends out timed follow up messages to anyone in your Autoresponder email list. If you connect the form on your lead capture page to your Autoresponder you have a virtually unlimited opportunity to advertise to your now "opt in" subscriber. Your only real job becomes promoting your lead capture pages. The Autoresponder system once set up requires little or no maintenance on your part. Now when a person sees your incentive laden lead capture page on a Free Traffic Exchange they can quickly scan your opportunity and provide a minimum of information (nobody likes filling in forms, especially when they only have 15 seconds to decide on your offer). Freebies work well, free downloads, contests, giveaways. People like free stuff and this gives you a nice way to build up credibility with your customer. To take this a step further you can track your campaigns by replacing the URL for your product with an Ad tracking URL. This will tell you every time someone clicks on a link within your email message or lead capture page allowing you to weed out ineffective ad copy. Make sure you set up a different ad tracking URL for each lead capture page or email message and you can truly see how well each of your campaigns are performing in real time. So get busy creating your lead capture pages, connect them to your Autoresponder follow up system, and start promoting and tracking your campaigns. You should see improvements in your sales and recruiting efforts immediately. About the author: Michael Lawrence is the webmaster for http://www.cobrasurf.comproviding Free Web Traffic and Free Website Promotion. He also publishes a Blog which can be found at http://cobrasurf.blogspot.comcontaining articles on website promotion and internet marketing. Circulated by Article Emporium Why Writing Articles Is Much Better Than Search Engine Optimization. This article is dedicated to those who are afraid to challenge themselves and go out on the edge and prove that if they can do it so can I. While, no one manual can teach anyone affiliate marketing or how to market a business successfully online, there is one method that c... Being Creative is Essential for Online Success Do you have a strategy that ensures your online business stands out from the crowd? If your answer to the above is NO then you need to address this issue, because if you don't, it is unlikely that your online presence will even be noticed. With th... Intangible Benefits Can Add Up for Those Who Work from Home Copyright 2004 Mal Keenan Working from home offers benefits that just aren't available to anyone else. Whether monetary or lifestyle, these benefits can far outweigh those found at a job as an employee. Whether you work at home already, are thinking about it, or your life ci... 3 Sources of Content All Affiliates Should Use... As an affiliate, it's critical that you have a website. "Having" a website is not always the hardest part - the hardest part is that your website needs to get traffic! So, how do you get traffic? There is absolutely no question that the best form of traffic is search engin... The 10 Most Amazing Ways To Jump Start Your Sales Copyright 2004 Frank Bauer Anybody that want's to earn a living online needs to sell something. Either your own product or service or somebody else's as an affiliate. In either case at some point you will need to find a way to jump start your sales to be able to li... Web Coach Tip: What you should know about DIY web sites. Copyright 2005 Donna Payne Recently, a friend asked "What's the deal with those DIY companies that advertise "How to get a website with everything your business needs for under $20 bucks a month?". "How can they do that?" she said. "First impressions are very deceivi... Before You Think That Next Thought! Copyright 2004 Harald Anderson Every thought we think is creating our future. - Louise L. Hay Researchers have discovered that the average person thinks anywhere between 50,000 to 70,000 thoughts per day. Since the majority of us spend anywhere from 16-18... Building an Online Business You don?t realize it but in the next few minutes you are going to learn how to build an online business. If you?re like me you have probably found building an online business can be confusing and frustrating. Here?s a fact for you, any woman, man or child can build an online busine... Four Sure-Fire Ways to Generate Targeted Traffic to Your Website Four Sure-Fire Ways to Generate Targeted Traffic to Your Website (c)2005 Chris Coffman You've probably heard hundreds of different ideas on increasing your website's traffic. Unfortunately, many of these ideas such as traffic exchanges are completely useles... Marketing Your eZine Copyright 2004 Dirk Wagner The internet marketing “Guru's” have been saying for years that the “money is in the list”. In other words, having thousand's of subscribers to your ezine or newsletter increases your chances of potential sales. It is pretty hard to dispute tha... Don't Mistake Activity For Achievement Copyright 2004 Jeff Schuman I remember watching an NBA Basketball Game on t.v one night. The Miami Heat were playing the New Orleans Hornets. Miami was all over them yet when you looked at the score New Orleans kept pulling ahead. Bill Walton made the co... Online Product Launches: Target Your Four Audience Types Copyright 2005 Digital Media Works, Inc. Introduction Online product launches have lots of moving parts. Many different departments have a hand in getting to the finish line with a winning product. If you are managing this type of launch, there are a variety of ways to ... Capturing Leads on Free Traffic Exchanges Copyright 2005 Cobrasurf.com There are 3 basic components to capturing leads on free traffic exchanges that need to be understood. Lead capture pages, Autoresponder follow up systems, and Ad tracking URLs. The lead capture page can be hosted anywhere but it needs to h... Reselling - Money On The Side Copyright 2005 Anthony Vita The other night I had dinner with a friend who mentioned knowing quite a few people needing websites for their local businesses. Despite being a software engineer, my friend is not a web designer nor does he know enough about servers to actually h... A Hard Lesson Learned.... Are you like me? I like to handle things on my own so I don't even THINK about incorporating help with anything I am working on ... especially my business as a whole. Well, I learned something new recently. It was a HORRIBLE experience that actually turned out for the bett...
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